Jacob was the second employee at Tumblr. From 2008 to 2013, he was their Creative Director and helped form their Product Engineering team.

He laid the foundations that Tumblr still uses today, from the Dashboard layout to the Tumblr Blue.

  • Role Creative Director, Product Engineer
  • For Tumblr, Inc.
  • Date 2008 – 2013

Tumblr’s core layout, still in use today

Celebrating the 10 billionth post

Tumblr’s homepage has always been a minimal call to action

There are millions of these stickers in the world

Tumblr post forms featured on Portlandia

Tumblr mobile app featured on Apple.com

So simple even dogs can use it

Tumblr tote spotted in the wild

Jacob also lead Tumblr's internationalization effort, working with translators to launch localizations for dozens of languages.